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Burning Wenzhou Inferior Shoes Incident Can Not Bear To Look Back, Kangnai'S Hardships And Hardships Eventually Turned Over.

2014/2/24 9:07:00 185

mentioned that the fire in Hangzhou Wulin Square burned 5000 pairs of inferior Wenzhou < a target= "_blank" href= "//www.sjfzxm.com/" > shoes < /a > unbearable past events. Zheng Xiukang, chairman of Wenzhou Kangnai Group Co., said he would never forget this day. 
 "I was making leather shoes at that time. I saw with my own eyes how my colleagues put the cardboard into their shoes. This kind of shoes can not be soaked and can not go far. Even if this is less, one day will be more than five or six days, and the shoes must show their teeth." Zheng Xiukang said, I also see this kind of shoes because of low price, 10 yuan can buy a pair, the owners are how big money to make money, it is really hot. 
 later Zheng Xiukang was dumbfounded. The shoes produced by his shoe factory have been selling well in Shanghai. After the burning of Wenzhou shoes, many shopping malls in Shanghai have removed their shoes. The head of a shopping mall clearly said, "not your shoes are bad, but your origin is not good." Who dares to have Wenzhou shoes now? " 
 when the shoe industry in Wenzhou was on the rocks, in 1989, Zheng Xiukang first proposed the creation of his own shoe brand. He registered the trademark as "a href=" //www.sjfzxm.com/news/index_x.asp "> Kangnai < /a >, which means" healthy development, where we are. " Zheng Xiukang has a Kangnai employee's well-known saying: "brand is made up of goods and cards, products and personalities are added to products, and quality signs are cards. When Wenzhou shoes dare to play "Wenzhou made" 4 words, Wenzhou shoes turned over. 
After more than 10 years of hard work, Kangnai finally came to the road of success with other brands of Wenzhou leather shoes. P Zheng Xiukang, who had tasted bitter and bitter for more than 10 years, had seen two words of integrity as important as his own life. 
 News: Hangzhou Wenzhou fire shoes Wenzhou /strong > 
In August 8th of 1987 P, a fire deeply burned the nerves of Wenzhou people and paid a heavy price for the shoe industry which did not pay attention to the quality of Wenzhou. 
 in the 80s of last century, < a href= "//www.sjfzxm.com/news/index_p.asp" > Wenzhou < /a > shoes became the pronoun of Wenzhou people and Wenzhou economy. At that time, Wenzhou shoe enterprises had developed to more than 6000. However, some enterprises with backward technology and low technology level tried to get rich overnight in the evil ways, and fake and shoddy Wenzhou shoes entered the market in large numbers. In that year, the relevant departments in Hangzhou inspected the quality of shoes on the market, and found that the bottom plates of 18 kinds of shoes were made of paper shells, of which 16 shoes were produced by Wenzhou. Hangzhou people call this short life shoe "shoes" and "Twilight shoes". 
In August 8th, P, 1987, in the Wulin Square in the center of Hangzhou, more than 5000 pairs of inferior leather shoes produced in Wenzhou were swallowed up by raging flames. This fire actually triggered a nationwide "burning Wenzhou shoe" chain reaction, and many groups of people are acting like a model. Wenzhou is also famous for its "counterfeiting" and reputation. People refuse Wenzhou shoes or even Wenzhou goods. 
 but it is a fire to nail the reputation of Wenzhou to a disgrace column, which awakened the sense of quality and credit of Wenzhou people. In June 1988, the first industry association of China's leather shoes industry, "Lucheng Footwear Association of Wenzhou", was founded. At the licensing ceremony, the Association Co sponsored more than 370 shoe factory directors: "all my footwear colleagues should take the reputation of shoe city as the emphasis, pay attention to the quality of leather shoes, and do not earn money for disloyalty." 
 December 15, 1999, Wang Zhentao, President of AOKANG group, ignited a fire in Hangzhou and burned more than 2000 pairs of fake and inferior leather shoes with fake Wenzhou brand names. The fire was also called "the fire of shame." It marks the renewal of the shoe industry in Wenzhou.