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Inventory Analysis Of The Latest International Footwear Industry (9.21)

2013/9/21 21:06:00 38

International Footwear IndustryShoe Making IndustryShoe Making EnterprisesFootwear Industry Dynamics

< p > < strong > in order to deal with the shortage of raw materials, the government of Columbia restricted export < /strong > /p >


< p > recently, the government of Columbia has taken measures to limit the export of domestic raw skins in order to alleviate the insufficient supply of "a href=" http:// www.sjfzxm.com/news/index_c.asp "raw hide" /a ".

It is reported that because of the increasing export of domestic raw leather, it has affected the domestic leather making industry, making a target= "_blank" href= "//www.sjfzxm.com/" > shoes < /a > and a target= "_blank" href= "//www.sjfzxm.com/" > leather leathers > industry demand for raw materials.

< /p >


< p > in fact, the government of Columbia has already taken measures to restrict the export of raw skins, but has not taken action. Now it is urgent to take actions against the shortage of raw skins in China.

< /p >


The export of raw skins in Columbia, P, has been on the right track, while domestic tanneries continue to ask for restrictions on the export of raw skins.

Export of raw skins grew slowly last year, but compared with the same period in 2012, the export of raw skins increased sharply from 1 to May in 2013, an increase of 31.1%.

< /p >


< p > by value, the export of raw leather increased from 61 million 800 thousand US dollars to US $81 million.

< /p >


Investigation and analysis of outdoor footwear sales in the United States < p > < strong > August 2013 < /strong > < /p >


< p > the OIAVantagePoint data released by the American Outdoor Industry Association, in August, the us a href= "//www.sjfzxm.com/news/" > outdoor products < /a > sales increased by 2.9% compared with the same period last year, and the sales volume reached US $868 million 200 thousand.

< /p >


< p > outdoor durable consumer goods and < a target= "_blank" href= "//www.sjfzxm.com/" > clothing < /a > continue to continue the trend in July, showing strong growth.

Online shopping mall, professional website, and discount trade and other channels continue to become the most important channel for outdoor sales growth.

< /p >


< p > outdoor clothing sales increased by 6% over the same period last year, reaching US $160 million.

Compared with the growth rate in July, the growth rate declined, but it continued the good performance since April this year.

The growth of clothing is mainly driven by the two categories of outdoor coats and outdoor sportswear, while outdoor trousers are not performing well this month.

Besides, sales of outdoor accessories including outdoor socks, gloves and headscarves decreased.

< /p >


In August, < a href= "//www.sjfzxm.com/news/" > outdoor shoes < /a > sales continued to decline, sales fell by 12.9% compared to the same period last year, reaching 204 million US dollars.

In addition to technical hiking shoes and cross-country shoes, most of the outdoor footwear declines this month.

< /p >


Sales of outdoor durable consumer goods (P) increased 10% in August to 503 million US dollars.

In addition to outdoor electronics products and suitcases, other categories increased significantly.

Camping equipment, the largest category of durable consumer goods, has seen ten digit growth this month.

< /p >


< p > < strong > Adidas lowered its 2013 annual profit forecast < /strong > < /p >


< p > because considering the strength of the euro exchange rate, the accident of Russia's distribution point and the weakening of the global golf market, Adidas, the world's second largest sports equipment maker, announced on Thursday that it would lower the 7.9% end of the 2013 full year profit forecast by 7.9% on the morning of September 20th in Beijing.

< /p >


< p > Adidas said in its statement on Thursday that the net profit in 2013 will be 820 million euros ($1 billion 100 million) to 850 million euros. The company said before that it expects net profit of 890 million euros to 920 million euros in 2013.

Adidas also reduced its operating margin forecast from 9% to 8.5%.

< /p >


< p > > a href= "//www.sjfzxm.com" > Adidas < /a > CEO Herbert Haina (Herbert Hainer) stated in a statement that Adidas faces "increasing resistance" in the short term. "Power will return to our business in the fourth quarter of 2013 and beyond."

< /p >


Like P and Puma and Prada, nearly 73% of the revenue from Adidas outside Western Europe is also under pressure due to the strong exchange rate of the euro.

The euro has risen about 5% against the US dollar since 2013. It is the best among the 10 developed countries' currencies tracked by the Bloomberg correlation weighted index.

< /p >


Earlier this week, analysts at JP Morgan and the Bank of Beilen bank respectively adjusted Adidas's profit forecast for 2013 by about 3%, and believed that the stronger exchange rate of the euro would be the main reason.

Citigroup analysts released a customer report after the announcement of Adidas's statement that the company's net profit consensus expectations could be reduced by 9% to 10%.

< /p >

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