Prada&Nbsp; Spa Fully Control Shoe Brand Car&Nbsp; Shoe

brand

Car Shoe.

In October 8th, Stefano Cantino, group's external communications director, said: "we believe that the brand can be developed globally."

He pointed out that Car Shoes will have a comprehensive retail expansion in the future.

In addition to opening new stores in Milan, Rome and Capri, brand boutiques opened in Singapore in March and will also visit Hongkong in October.

There are 250 Car Shoes outlets in the world, but Stefano Cantino declined to disclose the current sales data of the brand.

Prada bought 51% of its brand in the spring of 2001 for the first time from the brand founder Antonio Moretti.

The CarShoes brand was first established in the middle of 60s. What made the brand famous was the pebble-soled drivingshoes, the brand of cobblestone driving shoes, which was popular in professional racing, but later became a fashion accessory for fashion enthusiasts.

At that time, the acquisition of brand was because Prada CEO PatrizioBertelli felt that Car Shoes had its own uniqueness.

Last year, Prada improved in Car Shoes.

In the first half of July 31st, Prada retail sales increased by 41%, and consolidated revenue increased by 29% to $1 billion 200 million.

In July this year, Prada signed a three year loan totaling 474 million euros, which will be partly used by the company.

The group is considering 2012 initial public offerings in the first quarter.